Why we bet on YouTube 3 years back?
Bhau, why do you have hardly any following on Instagram? Simple answer. Instagram and Facebook were never our platform of choice. We started with YouTube 3 years ago with a very clear focus, and we are glad we did. So let me explain why. YouTube is mostly a long form video platform. Now before you […]
100+ Participants, 3M+ Views, but One Problem We Couldn’t Ignore
During one of our weekly Motivational Mondays calls in the month of February our private community decided to do the super popular 30 Days challenge, to build consistency around showing up on social media. We called it #bhauchallenge, cheeky i know 😉 We intentionally decided to keep it free because we truly wanted a lot […]
The Vada Pav Project: How a Taste of Home Went Viral in New York City – A Conversation with Shaunak Kulkarni
Shaunak Kulkarni shares how authentic vada pav captured New York’s street food scene, blending culture, community, and viral success abroad.